How to Choose A Property Photographer?

Selling your house is a big deal. It’s a big investment of time and money, and it requires a lot of effort and planning. You want to be sure that you’re getting a great return on your investment. That’s why real estate photography is so important. Property photographers are able to capture the true essence in a way that nobody else can—and that makes it easier for buyers to envision themselves living there. We all know how important the first impression is when it comes to your marketing campaign. Ensure that you select the right person for the job, who has the right skills and equipment to shoot your home.

Why Shop Around?

We strongly recommend to shop around to compare different photography agencies. You’ll be surprised to notice a difference between what each professional charges, but also the type of photos provided, the quality of the images, professional presentation, reliability, and their level of service. It is a specialised service where each person is unique in what they provide.

At Real Estate Photos Melbourne we aim to provide attractive photography affordably and reliably with our excellent skills. 

It’s essential to get your marketing campaign and strategy right so we want to share some tips on what you should search for in real estate photography. This guide applies whether you live here in Melbourne or in Brisbane.

Tip to choosing a real estate photographer

In addition to pricing, it’s important to consider their portfolio and professionalism. It’s worth noting that, property agents typically have their own favourite photographer, however, you may be paying a premium, and it’s worth shopping around.

The first step is to find out what kind of photographs are after. This will help narrow down your search and give you a better idea of what you need to look for, then you can focus on price. Such property services include:

  • Traditional Interior/Exterior
  • Property Highlights
  • Shots of Local Amenities
  • Drone photos
  • Brochure and other marketing material
  • Retouching your own photos
  • Floor guides
  • Virtual tours
  • Twilight photography
  • Videography

What services you are looking to use will depend on what things you are looking to showcase at your property for example it may be a stunning pool surrounding a tranquil garden.

Videos are their own service on their own with some providers only offering photos or videos. Videos are a great way to give a complete guide to the space. However, involves a lot of work.

What to consider?

Transparent Pricing

When looking for a photographer, you need to know exactly what they’re charging before you book them. By knowing how much you’ll be paying upfront, you can choose a photographer who is right for you. Also, know what the turnover of the service is. At Real Estate Photos Melbourne, all our pricing is transparent in our booking request form. With us, you’ll know exactly what we charge.

Professionalism

The level of professionalism a photographer exhibit is often the number one thing to look at when choosing a photographer. You don’t want to be forced to change your marketing materials because the photos are not up to scratch. The images need to attract attention fast! You can see this in their portfolio for previous work or get them to share current listings. Ensure to check reviews.

Style

The style of photography you need will depend on the type of property you’re selling. An example would be if you are looking to market your AirBnB, it would not be suitable to find someone who specialises in drone and aerial, rather someone who can showcase the lifestyle of living in the home and the local area. Make sure they have the equipment necessary for what you’re after. It is also important to remember that it is not only important to consider your own taste but rather of the buyer or who the target market is.

Ask Friends For Recommendations

Claims may be unsubstantiated so consider asking friends for their recommendations. Even that photographer friend in Brisbane might know someone in Melbourne.

Availability and Delivery

Time can also play a role. It can be challenging to book during peak periods such as September-December. Instead of waiting until late September, it would be worth booking your shoot in late August. August is usually where the market picks up. Changes in print medium for marketing can also affect production times. Check their time from production to delivery. Note videos take longer to edit, so check with your videographer.

If in doubt ask the photographer

Ask the photographer about their experience, retouching, if they obtain a commission from an agency, and what client properties are online. Ask anything that comes to mind.

Anything else?

Some other things to consider are to check out their Facebook page and conduct research to see the business’s presence.

From there you’ll be able to group together the best photography agencies to consider for your house.

It is important to prepare your house as well, check out our blog post here!

How are we at Real Estate Photos Melbourne different?

Like most of our competitors we provide professional real estate photography services that will help you sell your home faster and for more money. We also offer additional services from virtual tours, aerial photography and floor plans.

What sets us apart is unlike many photography agencies hiding their fees from public view, we have completely transparent pricing. You can build your own packages to suit your needs and budget. When you’re ready submit your booking request.

Interior

Exterior

Highlights

Aerial Drone

Commercial

Surrounding Amenities

Twilight

Floor Plan

Deblemish Editing

See Before & After

Declutter Editing

See Before & After

Day to Dusk Conversion

See Before & After

Virtual Staging

See Before & After

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